Even the most sophisticated databases rely on ‘real humans’ to input data. So there is always the potential for misspelling, duplication, wrong postcodes or data being entered into the wrong field. ADM can cut down the margin for error by passing records through our 10 step data audit. Including data de-duplication, data suppression, mailing preference service opt outs (MPS, FPS and TPS), identifying deceased records, customers who have changed addressed (Gone aways) and running your records through the Post Code Address Verification File software (PAF). These simple tools mean ADM can give you a robust database and significantly reduce your wastage and thus your costs. We deal with databases from 10,000 to 1 million records.

FREE Data Audit. Put us to the test send us your database and we will give your data a Free health-check. It will give you an invaluable appraisal into just how accurate your data is. Call Julie Ray today on 0844 880 6929 or Email julie@advanceddirect.co.uk